A key mission of the Pet Professional Guild is to build an international coalition of competent and ethical pet service professionals who can
create widespread industry transparency regarding the use and purpose of commercially available pet training and care tools and equipment.
Pet Professional Guild
Events
Positive Bookworm Club – Tender Paws: How Science-Based Parenting Can Transform Our Relationship with Dogs By Wendy Lyons Sunshine
July 24, 2026
The Positive Bookworm is PPG’s official members-only book club and reads four books per year. The selected books are relevant to the animal [...]
Inclusivity Division Membership Meetup – With Kellie Sisson Snider
June 24, 2026
After the live event this will be available to enjoy on the PPG Podcast page.
How AI is Improving Welfare Through Digital Measuring and Applied Sizing: Bridging the Gap Between Anatomy and Industry Standards
October 18, 2026
Your Webinar Description: This session explores the critical disconnect between traditional equine sizing methods and the physiological needs of the horse. By analysing [...]
Sammy’s Story of Happy Handling-A Unique Case Needs Unique Solutions with Beth Friedman & Wayne Bolen
November 3, 2026
Your Webinar Description: Sammy’s Story follows the behavioral and emotional journey of a dog learning to feel safer and more empowered during handling [...]
Fluent First: A Movement-Based Approach to Leash Walking with Laura Gaitan
November 25, 2026
Your Webinar Description: Most loose leash walking methods ask dogs to learn something new — a position, a cue, a pattern built on [...]
Hear For You – Your PPG eCPR Session August 6th
August 6, 2026
Support for the Hearts Behind the Pets At the Pet Professional Guild, we understand that caring for animals is as emotionally demanding as it [...]
Register Here: Business Growth Awareness Week: Small Steps, Big Vision, Sustainable Growth.
June 15, 2026
Event Registration Opens May 4, 2026 More Event Details Can Be Found Here Business Growth Awareness Week is a fantastic FREE opportunity [...]
Feelings Drive Behavior: Understanding Canine Emotional Systems with Louise Stapleton-Frappell
July 15, 2026
Webinar Description Behavior does not occur independently of emotion, but emotion is often treated as secondary, inconvenient, or outside the scope of training. [...]
Hear For You – Your PPG eCPR Session July 19th
July 19, 2026
Support for the Hearts Behind the Pets At the Pet Professional Guild, we understand that caring for animals is as emotionally demanding as it [...]
Hear For You – Your PPG eCPR Session July 2nd
July 2, 2026
Support for the Hearts Behind the Pets At the Pet Professional Guild, we understand that caring for animals is as emotionally demanding as it [...]
Mastering the Pumi Coat – From Pet to Podium with Karen Lau
October 3, 2026
Your Webinar Description: The distinctive corkscrew curls and whimsical expression of the Hungarian Pumi are hallmarks of the breed, yet they remain a [...]
Condo Canine — Overcoming Condo Challenges with Andrea Dinan
October 30, 2026
Your Webinar Description: Condo living presents a unique set of challenges for dogs — constant noise, shared hallways, elevators, tight spaces, limited outdoor [...]
Why Become A Member
PPG’s guiding principles provide a direct path forward for the industry while supporting professional autonomy,
encouraging its members to approach training and care as they wish while working within PPG’s guiding principles.
PPG is a great educational resource for pet owners
Pet owners are very important to us here at PPG. Our goal is to help pet owners provide the best life possible for their furry family members. Members focus on the pets and owners' physical, emotional, and behavioral welfare.
compassionate, ethical and humane pet professionals
PPG promotes the use of positive training methods, both personally and professionally, and holds that all training should be conducted in a manner that encourages pets and their owners to enjoy the process, leading to more confident and well-adjusted families.
specific, measurable and forward-thinking
PPG members optimize the use of applied behavior analysis to systematically identify and resolve problem behaviors using the least aversive and intrusive training methods, tools and equipment. The key focus is on ensuring pets are relaxed and happy during training and care procedures.
members actively discourage using fear, force or pain
PPG members actively recommend against the use of any training tools and equipment whose purpose or intent is to interrupt or redirect behavior using fear, force or pain. Overwhelming scientific evidence presented through our Position Statements supports our Guiding Principles.
providing information at the forefront of science and ethics
PPG promotes scientifically researched methods of training and behavior modification that are the least intrusive and most effective, both to its members and the pet-owning community at large.
Informed by Science, Guided by Empathy, Governed by Ethics
PPG members are committed to demonstrating integrity, compassion and an uncompromising commitment to excellence in the care and support of clients and their pets.
Divisions
Under each division, you will find some great resources, events, and other division-specific information and resources.
The Pet Professional Guild Programs
Members are eligible to join these programs at a substantial discount. The Pet Professional Accreditation Boad offers several options for accreditation.
