Dr. Amy Pike
Dr. Corsin Muller
Dr. Debbie Gross
Dr. Frank McMillan
Dr. Isabella Merola
Dr. Jean Dodds
Dr. Jessica Hekman
Dr. Karen Overall
Dr. Linda Harper
Dr. Lynn Honeckman
Dr. Nancy Kay
Dr. Nathan Hall
Dr. Robert King
CEUs: PPAB, 1 CCPDT, 1 IAABC, 1
If you’ve already grown beyond a one-trainer band, or have reached the point where you just can’t do it all yourself anymore, you’ll want to take advantage of this web seminar. From finding and hiring the right people to training and reviews, Veronica Boutelle of dog*tec shares practical, hands-on tips for building a productive team culture for your business. She’ll discuss how to know when it’s time to hire, how to find the right people for the job, the hiring process itself, and whether you should bring on independent contractors or employees.
Once you’ve got help, you want to get the most from your growing business. So Veronica looks at strategies for creating a positive staff culture (or fixing one that’s gotten off on the wrong foot), including staff training do’s and don’ts, reviews that actually work, and ways to reduce chaos-inducing turnover. Whether you’re ready for some help, or would like to get more from the help you already have, don’t miss this web seminar.
Veronica is the founder of dog*tec, the dog pro industry’s leading business consultancy, through which she has been helping dog trainers help dogs since 2003. She is the author of How to Run a Dog Business: Putting Your Career Where Your Heart Is and the co-author of Minding Your Dog Business: A Practical Guide to Business Success for Dog Professionals, and writes on business topics for many dog training industry journals. Veronica is a sought-after speaker at conferences and dog training schools across the country and internationally. She has recently spoken to positive reinforcement trainers at conferences and seminars in countries as diverse as Chile, Australia, Spain, New Zealand, and the UK.
As former Director of Behavior & Training at the San Francisco SPCA, and as a dog training business owner before that, Veronica understands what it means to be a dog trainer first hand—the daily worries about everything from client compliance to financial security, the unique challenges of a “flexible” schedule that requires evenings and weekends, and the struggle to balance clients and training with the minutiae of running a business—and to balance all of that with a rich non-work life. Her background as a trainer, her business expertise, and her work as an educator put Veronica in a unique position to help professional dog trainers learn to become as skilled in business as they are as trainers—and that means more dogs’ lives touched by positive training.
CEUs: PPAB 1.5, CCPDT 1.5, IAABC 1.5
“Our job is to teach people to train their dogs.” It sounds so logical. After all, it’s the clients who live with the dogs, and they need to know what to do when the trainer leaves. But the logic of this notion ignores critical realities: Most dog owners don’t want to become amateur trainers—they want to hire someone to fix a problem for them. And most dog owners don’t have the mechanical skills, the time, or the drive to follow through with the process of learning and applying dog training exercises to achieve their goals. (Is it really reasonable to expect we can teach clients to train their dogs and solve behavior problems in a handful of one-hour sessions?) Given these limitations, the logic of teaching owners to train their own dogs crumbles.
The coaching approach lies at the heart of the many frustrations and limitations trainers face—unfinished cases, poor compliance and income, and twinges of doubt that all contribute to feelings of burnout and lack of efficacy. In this web seminar Veronica Boutelle of dog*tec explores the limitations of coaching and presents win-win-win R+ alternatives for trainers, dog owners, and the dogs themselves.
Training nights and weekends while working your “real job” Monday through Friday? A large percentage of highly skilled trainers continue to work part- or full-time jobs while training nights and weekends, contributing to trainer burnout and limiting the number of dogs’ and owners’ lives they can impact. It’s a pervasive belief in the our industry that trainers “can’t make real money” training full time. Fortunately this is simply not true; it really is possible to make a living doing what you love.
In this web seminar Veronica Boutelle of dog*tec will show you how to make your part-time or hobby business your full-time career. Learn how to assess the feasibility of going full time, grow your business into a reliable source of income, and create and implement a personalized transition plan for your move to full-time professional dog trainer.
Presented by Veronica Boutelle of dog*tec
CEUs: PPAB 1, CCPDT 1, IAABC 1
Either you’ve been thinking about teaching classes but you’re a little nervous, or you’ve been teaching classes quite a while and you enjoy it. Your students love you and your evaluations are great. But there’s still a challenge or two you’d like to face down. Maybe it’s a classroom management quandary—How to handle the students who insist on talking all through class, including while you’re instructing. Or the ones who seem to do their own thing no matter what instructions you give, or how many times you give them. Or the parents who aren’t able to manage their children while training their dog, or even the students who aren’t able to manage their dogs. Maybe you want a way to more actively engage students in your classes—to get more discussion flowing, or see them start to work proactively with their dogs and make needed training adjustments without waiting for your feedback. Maybe it’s finding easier, smoother ways to handle the widely varied skill and experience levels of your human and canine students. With over 20 years of experience teaching dog training classes, training trainers and teachers, and developing curriculum and instructional strategies, Veronica will help you develop new approaches to tackle your teaching challenges and set your students up for success.
Veronica Boutelle, MA Ed, CTC
Veronica is the founder of dog*tec, the dog pro industry’s leading business consultancy, through which she has been helping dog trainers help dogs since 2003. She is the author of How to Run a Dog Business: Putting Your Career Where Your Heart Is and the co-author of Minding Your Dog Business: A Practical Guide to Business Success for Dog Professionals, and writes on business topics for many dog training industry journals, including a regular column for PPG’s Barks from the Guild. Veronica is a sought-after speaker at conferences and dog training schools across the country and internationally. She has recently spoken to positive reinforcement trainers at conferences and seminars in countries as diverse as Chile, Australia, Spain, New Zealand, and the UK, as well as at our own PPG Summit in Florida.